The web giant Google revealed its new search algorithm on Monday, which is a next-generation architecture called ‘Caffeine’.
Caffeine, which the team at Google have been silently slaving away on for months, promises to increase the search engines indexing speed, indexing size and accuracy; which should mean better results in the long term for Google searches.
There have been suggestions that this release is due to pressure from new competitors in the search engine industry, which Google has dominated in recent years.
However, Google has denied these claims saying that the upgrade has been in the works for months.
It is interesting to note that when we performed some searches here at Trent Moffatt Designs on Google’s test site; such as ‘Web Development Gold Coast’ and ‘Gold Coast Web’ we have had very different search engine results compared to what we get on the current search engine at Google.com.
There is currently a sandbox for the new algorithm, which can be viewed and tested at: http://www2.sandbox.google.com/.
