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Fastest rising searches for 09.

Last year it was all about Heath, Barrack and iPhones, but Google released this week the top ten fastest rising search terms for 2009.

So the top ten are (drum roll):
  • Swine Flu (lets be alert but not alarmed about this one!)
  • Susan Boyle
  • Masterchef
  • Stimulus Package (I wonder what “other” results were returned?)
  • Wimbledon
  • Twitter
  • bing
  • one hd
  • afl fixture 2009
  • bruno
So why is this important?

From Google’s Blog:

Because people use Google to search for what's new and interesting, trends in search terms are a good reflection of what's been on everybody's minds so far this year.

Search volume trends can also be a glimpse of people’s response to a changing world around them, especially in light of the unprecedented global economic events. (According to research conducted by Monash's Australian Centre for Retail Studies, 50% of people research their purchases and decisions online before purchasing).

You can read more at Google’s Australia blog. Also its worth checking out Google Insights For Search, which allows you to track search terms and their popularity over the last 12 months.